Invitations do not need to be boring! With this video, we invite vegan food business owners to apply for a Vegcraver membership. While introducing the brand's style of being inviting, fun and playful.
Vegcraver is a Vexquisit Studio's side project. It launched in Berlin, Germany in March 2021. It is the first vegan-only food platform, that makes it easy to experience the best vegan food in Berlin.
Describe the main membership perks and advantages the potential partners can expect from joining Vegcraver!
This video campaign is often shared in social media, and it lives ever-green on the partner's landing page, it converts leads to apply for a membership :)
The animation needed to communicate the brand's friendliness and a hyped mood. Through fast-paced animation we made the typography be the driving element for communication. The illustrations are simple and serve to support the script while evoking a sense of joy and fun.
Friendly style with a minimal level of detail for easy comprehension. Illustrations and typography carry a simplicity feel with a charming hand-drawn look. Avoid looking overly feminine and young as the target is a broad audience.